Marketing Strategies

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Marketing Strategies Collaborative Program

Accelerate Business Growth

The NH MEP Marketing Strategies Collaborative Program is a 4 part workshop ideal for small and medium sized manufacturers looking to accelerate their sales growth and compete better on the local and global stage. It is designed to develop new markets, a marketing strategy, and branding materials, and to enhance your lead generation process.

Over the course of the program there will be opportunities for senior management to meet and share best practices and provide discussion on areas of concern. These sessions will include a training session to provide the leaders with the tools and tactics they will need to manage the implementation at their respective companies.

Workshop #1: Marketing Redefined for Senior Management:

Understanding Today’s Marketing Landscape + Success Tools & Techniques

Host Session: Half day: Up to 3 Senior Leaders from each company

Topic: This workshop will discuss the changing role marketing plays in a manufacturer’s short and long-term growth objectives and what you can do to harness the latest tools and tactics.

 

Workshop #2: Marketing Strategy & Digital Marketing Creating Your Company Vision: Associated Strategy & Immediate Actions

Host Session: Half day: Up to 3 Senior Leaders from each company

Topic: This workshop will offer relevant and immediately actionable tips to maximize your marketing ROI and increase your top-line growth. Topics will include crafting an impactful marketing plan, developing powerful content, building out game-changing assets, leveraging the latest digital techniques, and adding in the right marketing metrics.

 

Workshop #3: Marketing Assessment and Recommendation Buildout:

Individual Company Team Learning, Input & Implementation Session

Onsite day at each company: 4 to 6 employees

Topic: During this session, we will perform a formal discovery of your current marketing health by conducting 1:1 interviews with key leadership, marketing and sales team members. Upon the day’s completion, you will have a high-level customized marketing strategy that will identify and recommend both the short and long-term opportunities for marketing improvement and top-line growth.

 

Workshop #4: Marketing Round Table Format to Share Learning Points:

Senior Management Marketing Debrief Session

Host Session: 2 Hrs: Up to 3 Senior Leaders from each company

Topic: An opportunity for the group or team to sit down to discuss the training, share opinions, strategies, tactics, creation, maintenance and outcomes. The learning experience will be shared through a presentation by each company detailing their success and obstacles they needed to overcome.

 

For additional information, please contact Eric Basta at 603-724-0802, ericb@nhmep.org

“The NH MEP Marketing Collaborative was highly insightful and very informative for our team. The speaker, presentations and information were invaluable for wading through the sea of ever changing marketing methods, technology and software. I would highly recommend attending this marketing strategy for anyone who wants to bring their company into the future.”

Brian Godin

General Manager/Business Development Director, Extrusion Alternatives, Inc.

About NH MEP

New Hampshire Manufacturing Extension Partnership
172 Pembroke Road
Concord, NH  03301

Phone: 603-226-3200

The New Hampshire Manufacturing Extension Partnership does not discriminate on the basis of race, color, creed, national or ethnic origin, gender, disability, age, political affiliation or belief. This nondiscrimination policy encompasses the operation of all educational and training programs and activities. It also encompasses the employment of personnel and contracting for goods and services.

Press Releases

NH MEP Welcomes New Center Director, Tony Fernandez

WELCOME Tony Fernandez, new Center Director/President at NH MEP!

Grant for NH manufacturers seeks to strengthen domestic supply chain

A federal grant of $400,000 is directed to New Hampshire manufacturers to help them build a supply chain that relies more on local and national suppliers and less on foreigners companies. The grant will be administered by the NH Manufacturing Extension Partnership (NHMEP), a nonprofit organization with a mandate “to work with small and medium-sized manufacturers that need assistance in any way. The purpose behind that is to keep businesses here and to keep jobs in the United States.”

Greater Rochester Manufacturers Discuss Workforce Challenges and Seek Solutions from the State

For more information please contact: Cara Tracy, Marketing Manager at carat@nhmep.orgBy Cara Tracy, NH MEP | May 17, 2022 | Updated May 26, 2022 Rochester, NH – On two occasions this month, May 16 and May 25, Rochester’s Mayor, Paul Callaghan, welcomed and facilitated...

Building the Pipeline: A Discussion on the Manufacturing Workforce in the Monadnock Region

FOR IMMEDIATE RELEASE Tuesday, March 15, 2022 For more information please contact: Zenagui Brahim President zenaguib@nhmep.org Keene, NH – On Tuesday, March 15, NH MEP President, Zenagui Brahim helped facilitate discussion among Keene area manufacturers. The event...

Key Takeaways from the 19th Annual Governor’s Advanced Manufacturing and High Technology Summit

The 19th Annual Governor’s Advanced Manufacturing and High Technology Summit was held virtually on Friday, October 22 with 156 attendees. Mike Mastergeorge, VP of Brazonics, opened the event and introduced Governor Chris Sununu’s video address highlighting the importance of the manufacturing sector to New Hampshire’s economy.